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Leader A and Leader B

I just finished reading “The Leader You Want to Be” by Amy Jen Su. She paints a vivid picture of two leaders – one who is firing on all cylinders and is content and another who is spinning his wheels and feeling frustrated. She calls the first person “Leader A” and the second “Leader B”…. Read More >

What to Do When Waiting

When I was in grad school at the University of Washington in Seattle, I did not own a car. I took the bus to campus and home to my apartment in the Northgate mall area. While I was on the bus, I would read journal articles related to my research project. It was great to… Read More >

How Consultants Use Design Thinking

Design Thinking is a collaborative and creative approach to problem solving built on empathy for the customer. We use a variety of tools, techniques, and methods to apply design thinking in innovation processes. It is successful in new product development (NPD) because design thinking focuses on the customers’ needs and understanding from their perspective –… Read More >